CASE STUDY

IPL Group

IPL are well-established signage company based in Leeds West Yorkshire, with over 15 years in the Retail installation Industry working for some of the biggest brands on the high street.

With limited online presence, IPL partnered with Infoserve to develop a new, bespoke website. We had a shared vision to create crisp and striking design, completely unique for their rapidly growing brand.

Our work

Starting from a blank canvas, our creative team's brief was to develop a 'look and feel' for IPL which represented their ambitious plans and high-end, quality signage services.

All we had was a logo to work with!

Through the early creative stages we settled on a specific font style, typography and colour set. The design of the website was agreed and we then set out to develop the site itself using our new brand guidelines.

As the website was coming together, we soon realised we'd 'got it right' in our first attempt. A striking, clean and crisp design feel was beginning to emerge.